Mar 11, 2013

Guerilla marketing

Using Guerilla marketing for a social cause is always a worth combination. And here is an extraordinary example about it.

Enjoy it!

Br,
K.K.

Mar 5, 2013

"Smarter" times

For the brands nowadays is important to choose the right time, place and channel to engage the consumers, because they don't want in fact to be interrupted. Especially when we're living in the "smarter" time - the time of the smart TV, smart phones and smart devices.

The point of view of Doug Scott on this case is really interesting. Enjoy the video below!


Br,
K.K.

Oh, yeah

This is so entertaining and grabing the attention material, that till the end you don't understand that this is an ad - the Samsung Galaxy SII ad.

Good job, guys!


Br,
K.K.

Mar 4, 2013

Idea, Spirit, Execution

This video shows how you could make a great experience with your ad even with only one bus stop, when you have the IDEA, the SPIRIT and the wonderful EXECUTION.

Here we have an interaction with the customers, a remarkable experience for them and a communication done in style.

Enjoy it!

Br,
K.K.

Mar 1, 2013

Bench ads

Advertising could turn even one normal bench into a communication channel - when you have great idea, clear message, amazing execution and the right place.

If you don't believe it, just look the projects below.

Enjoy them!

 
Br,
K.K.

What a branding, what a name

How important is the name of your company or of your store?

Very very important!

Because:
  • it stays in the time
  • people will remember you through it
  • it shows how you want to be perceived
  • it illustrates your strenghts

It's YOU. 

So, how crazy you should be to create the names below :)






Br,
K.K.

Leadership's base

Br,
K.K.