Believe me, I could eat each morning pancakes with a chocolate. But what I really love is the SoulPancake and especially the video below, which one shows what a miracle is to give and get a real compliment from the heart.
One campaign is always noticeable, when it's made with an open heart. There's no branding in the video below, but it would be a proper approach for a lot of brands (like Phillips earphones for example).
I wish there are more ads, showing something different than the appoach "problem - solution", the formula "good-better-the best" and the statements "new", "approved" and "cool".
This video will make your hearts beat faster. Enjoy it!
Br,
K.K.
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