Dec 29, 2012

Facebook mobile users

...and talking about facebook, do you know the last facts about its mobile users?

Here is very interesting information about it. Enjoy it!






Br,
K.K.

Facebook knows how

Do you spend a lot of your time on facebook? How often do you go there?

It's not just a business, it's a lovely business machine, which provides so much useful opportunities for its users, because it knows how.

And what are the results for Y'12? Look at the facts below:


















Br,
K.K.

Dec 28, 2012

Social media - more social or more media?

The usage of a social media is already a must for the marketing campaign of each brand nowadays. People adore to share in front of the computer, not in front of each other. They like to use social media and it's a part of their life each day. Having in mind this, here is one of my favorite cartoons of Tom Fishburne regarding "being social":


Social media today is not just an informational channel. It's not just a media either. It's an emotion. It's a freedom to share and to express what you really like, love, adore. It's a way to become an important part of the world, taking part in different social movements and initiatives.

The fact is, that the social media is getting very important tool in the marketing campaigns nowadays.

Here is very useful information about it. Enjoy it!




























Have a great day,
K.K.

Content Marketing

Some interesting figures on the Content Marketing.


































Br,
K.K.

Dec 21, 2012

The king "Consumer"

Does your business understand the consumers?

Here are the consumer trends for Y'13, presented by trendwatching.com.

Enjoy it!



Br,
K.K.

Dec 19, 2012

How much time do you spend on social networking?

Do you appreciate your spare time? How do you use it - in front of the computer, in front of the TV or out of home? Internet is so important part of our live, that we spend a lot of time there, when we are not in front of the TV. And how much time do Americans spend there?

The wonderful infographic below shows very interesting facts about that. Enjoy it!

 
Br,
K.K.

YouTube made the list

YouTube made a list with the 20 most watched ads on the video channel during Y'12.

 "Nike Football: My Time Is Now" is the most-watched ad with over 21 million views. And which one is your favorite ad?

Here is 2012 Ads Leaderboard. Enjoy it!







Br,
K.K.

Source: via Think with Google and Adweek

New models of creativity

Chase Jarvis is an American professional photographer, director, artist and entrepreneur. He has won a lot of awards from Prix de la Photographie de Paris, The Advertising Photographers of America, The International Photography Awards as well as many others.

And the Photo District News Magazine called Chase Jarvis one of the top 30 most influential photographers of the past decade.

It's interesting to find out what are for Chase the new models of creativity. And the video below answers it. Enjoy it!





Br,
K.K.

To predict the future of marketing in Y’13


We don’t know what the future is, but people could try to predict it. Regarding the development of the marketing during the forthcoming 2013, there are very interesting predictions, made by the specialists in this area. 

Below is a wonderful infographic, developed by @ExactTarget, which one presents the marketing predictions for Y’13 about the future of cross-channel marketing, email, mobile, social media and marketing automation.
 
Enjoy it!




Have a great day,
K.K.

Regina Silveira

Regina Silveira is born in Porto Alegre, Brasil. Her artworks are really amazing. I won’t tell you about her professional achievements and the big amount of awards, which she has, because they are really a lot. 

It's interesting to know, that during the ’70s she was operating mainly with new graphic media, making video art, artist’s books and mail art. In the ’80s she made objects and large-scale installations. In the mid-90s, she began using digital resources to construct artworks and installations. In the same period she produced works that were large-scale but still contained within the interiors and environments of art.

The images below are presenting just one of her artworks, realized in 2010. Enjoy them!



Br,
K.K. 

Images Source: reginasilveira.com

Dec 18, 2012

Copyright in the advertising business

The copyright and the advertising business will always have a relation, because there are many cases in the advertising business, which ones refer to the rights of the authors - images, texts, designs etc.

Here is my presentation on this case.

Enjoy it!



Br,
K.K.

Facebook vs. Google

No words...just facts!









Br,
K.K.

Mobile app U.S. market

In 2016, total global mobile application revenue will reach an estimated $46 billion, according to ABI Research. Last year the mobile app revenue have made $8.5 billion, ABI research says.

And here are some interesting facts about the U.S. market, provided by Flurry Analytics.



















Br,
K.K.

Just Stefan...

You already know how addicted I am to the creations of the famous graphic designer and typographer Stefan Sagmeister.

The interviews below with Stefan Sagmeister are made by the President of the Berlin School of  Creative Leadership – Michael Conrad. 

Stefan is so inspiring person. If you have the chance to read some of his books (“Things I have learned in my life so far & “ Sagmeister: Made You Look” ), believe me you won’t regret it.

Enjoy the interviews!



Have a great day,
K.K.

Irreplaceable

How irreplaceable is your brand and your business?





















Br,
K.K.