"Integrated advertising" - these two words became very popular and modern years ago, when everybody started to talk about the integrated communication campaigns. There were written so many materials and books about it.
And here is a very clear, simple and at the same time made in style short video of BBR Saatchi & Saatchi Tel Aviv, which is presenting in only 4 min. what is integrated advertising. I like it very much!
Enjoy it!
Have a wonderful day.
K.K.
Image Source: weheartit.com
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