Jan 22, 2013

Interesting Outdoor communication

Here is an interesting case study of the Norwegian Air and Kitchen. It's about the airline's cheap flight deals to the Norway's sunnier destinations.

How did they make it popular? By showing how bad it is to stay where you are, when you could go so easy to a better place. They have developed a worth seeing outdoor communication tool, related with this task.

Enjoy it!

Br,
K.K.

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